North America is the Largest Advanced Visualization Market as in the Region

Advanced visualization (AV) helps clinicians to access various data gathered through the use of diagnostic imaging systems in different healthcare settings. It comprises of hardware and software which are used to stock, share, transmission or understand diagnostic images. The global advanced visualization market is growing at significant rate, due to rapid growth in geriatric population and mounting need for efficient and early diagnosis of disease. Different types of solutions contributed to the advanced visualization market size. The market has witnessed high demand for enterprise-wide thin client-based solutions over the last few years due improved data storage capacities and multi-user interface.

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There are two types of solutions enterprise-wide thin client-based solutions and standalone workstation-based solutions. Improved data storage capacities, efficient analysis, data transfer competences, multi-user interface, and centralized post-processing solutions are some of the factors responsible for the growth of the enterprise-wide thin client-based solutions segment. Of both the types of solution, the enterprise-wide thin client-based solutions hold the larger market share in the advanced visualization industry.

The technological limitations, limited availability of reimbursement for diagnostic procedures and financial limitations in hospitals across mature markets are the major challenges for the growth of advanced visualization market.

Globally, the manufacturing companies trying to enter the advanced visualization market are required to maintain stringent regulatory standards. Moreover, the high level of capital requirement also poses a major barrier for the entry of new players. This offers an edge to the established players in the industry competition.

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Geographically, North America is the largest advanced visualization market as in the region the inclination for AV solution for diagnostic imaging is increasing. Expanding geriatric population, improvements in the field of advanced visualization technologies, large number of disease diagnostic procedures, mounting occurrence of chronic diseases and higher preference for AV solutions for diagnostic imaging and quicker implementation of novel diagnostic imaging technologies are also up surging growth of the North American advanced visualization market.

Asia-Pacific is observed to witness fastest growth in the market, as the region comprises of large population base. In addition, expanding geriatric population and mounting occurrence of chronic diseases, increasing healthcare expenditure, and improved healthcare infrastructure are also creating a positive impact on the advanced visualization market growth in the region .

Key players in the advanced visualization market are catering the demand of these devices by investing on technologically advanced products in their product portfolio across the globe. Geary Community Hospital installed Carestream Health’s Clinical Collaboration Platform with advanced tools at an affordable price. General Electric Company, PRO Medicus Limited, Toshiba Corporation, Carestream Health, Siemens AG, Fujifilm Holdings Corporation, Koninklijke Philips N.V., Terarecon, Inc., Inc., AGFA-Gevaert N.V. and QI Imaging are the key players offering AV products.

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